English
NederlandsONLINE IMPACT REPORT
Explain the change you seek and what has been achieved.
An impact report connects ambitions, activities, observed results and human stories. Build that relationship as a responsive web publication while keeping definitions, sources and limitations visible to readers.
- From goal to result
- Figures with context
- Readable online across screens
Make the reasoning behind impact visible.
Starting point
Describe the issue, audience and intended change.
01
Approach
Show which activities were carried out.
02
Results
Present verified information with appropriate definitions.
03
Reflection
Include lessons, limitations and next steps.
04
For organisations and programmes with an impact question.
Use the same clear structure across contexts while keeping definitions, sources and limitations specific.
Mission-led organisation
Connect mission, activities and substantiated change.
Programme or fund
Report goals, delivery and verified results.
Project portfolio
Show the relationship between projects with shared impact goals.
- (01)
Define the goal and reader
Decide who the publication is for and what readers should understand or do afterwards.
- (02)
Create the structure
Divide the content into clear chapters and short, scannable sections.
- (03)
Build in your brand
Combine text and imagery using the available brand and layout options.
- (04)
Review and publish
Check the publication on relevant screen sizes, verify links and share the final web publication.
Greenzeen presents the story but does not calculate, verify or certify impact. Use only figures and causal claims supported by internal or external evidence. Keep the formal methodology available where required.
Read next: Online sustainability report · the online annual report · interactive report · online project report
Frequently asked questions
No. Validation, assurance and methodology sit outside the publication environment.
Yes, with appropriate permission and without drawing conclusions beyond the source.
An impact report focuses on intended and observed change; an annual report covers broader accountability for a reporting period.
Yes, where formal distribution or archiving requires one.
Build a representative impact chapter.
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