ONLINE CUSTOMER MAGAZINE
Deepen customer relationships with an online magazine.
Bring customer stories, expertise, inspiration and developments together in an editorial publication. Share one responsive edition that goes beyond a campaign page or a series of separate updates.
- Editorial brand stories
- Responsive across screens
- Suitable for recurring editions
Create room for editorial content around the brand.
Customer perspective
Start with real questions, experiences and applications.
01
Expertise
Share useful knowledge without turning every article into a sales pitch.
02
Coherence
Connect different subjects inside one edition.
03
Next step
Use clear links to relevant destinations managed by the organisation.
04
Three editorial angles.
Customer stories
Present applications and experiences without unsupported results.
Inspiration
Help readers discover new possibilities.
Developments
Put news and offers into a wider context.
- (01)
Define the goal and reader
Decide who the publication is for and what readers should understand or do afterwards.
- (02)
Create the structure
Divide the content into clear chapters and short, scannable sections.
- (03)
Build in your brand
Combine text and imagery using the available brand and layout options.
- (04)
Review and publish
Check the publication on relevant screen sizes, verify links and share the final web publication.
A customer magazine supports editorial depth. Greenzeen does not replace a CRM, marketing automation or personalisation platform.
Read next: online magazines · online brochure · online company magazine · the publishing platform
Frequently asked questions
Not primarily. A customer magazine creates context and depth, with links to relevant next steps where appropriate.
Yes, when quotes and permission are genuinely available.
Yes, build each edition within current product capabilities.
Share the link through the website, email, social media or other owned channels.
Turn customer knowledge into an online edition.
Build a short example edition and try Greenzeen free for 14 days.
Start 14 days free