English
NederlandsONLINE COMPANY MAGAZINE
Tell your organisation's story in an online magazine.
Bring people, projects, direction and developments together in one editorial edition. A responsive company magazine gives longer stories a recognisable online home beyond the fixed structure of the regular website.
- For internal or external readers
- Room for people and organisation
- One recognisable online edition
An editorial window into the organisation.
People
Give colleagues and stakeholders a voice.
01
Projects
Add more context than a standard news post.
02
Direction
Connect everyday work with ambition and strategy.
03
Identity
Present the edition using confirmed brand options.
04
When a company magazine fits.
Corporate stories
Bring stories about identity and development together.
Anniversary or milestone
Create a lasting online edition.
Broad update
Connect several organisational subjects.
From content to online publication.
- (01)
Define the goal and reader
Decide who the publication is for and what readers should understand or do afterwards.
- (02)
Create the structure
Divide the content into clear chapters and short, scannable sections.
- (03)
Build in your brand
Combine text and imagery using the available brand and layout options.
- (04)
Review and publish
Check the publication on relevant screen sizes, verify links and share the final web publication.
A company magazine for different stakeholders
Partners, neighbours and other interested readers have different relationships with your organisation. Choose a shared editorial theme, then address their distinct questions. Combine the main story with context about decisions and practical references.
A stakeholder edition is not a substitute for formal reporting. Use it to explain the wider story and point to approved reports for complete figures and supporting evidence.
Choose this format when the editorial edition is central. Use a brochure for a compact offer and an employee magazine for a clearly internal audience.
Read next: online magazines · online customer magazine · Digital employee magazine · the publishing platform
Frequently asked questions
A company magazine presents the organisation more broadly; a customer magazine starts with customer questions and interests.
Yes, through channels the organisation manages, when the content suits both audiences.
Not for online reading; a PDF can remain available separately for download, print or archiving.
Include explanation, difficult choices and readers' questions. Distinguish substantiated facts from opinions and ambitions. Select stories because they are useful to the audience, not simply because the organisation wants to announce them.
Start by identifying what the audiences share and where their needs differ. Separate editorial editions may be appropriate, but audience selection and distribution remain part of your existing communication process.
Build the next chapter of your organisation's story.
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