Greenzeen

For communications teams

Online publishing with more control for your communications team.

Create magazines, annual reports, white papers and other online publications in a format that fits your brand and your reader's screen. Greenzeen gives communications teams an environment for building web publications without code and sharing them online.

  • For recurring online publications
  • Responsive and on brand
  • Build without a developer

One publication connects several roles.

Communications

Task: bring the goal, message, audience and stakeholders together.

Question: how do we keep content, planning and decisions manageable?

Editorial and content

Task: structure long stories and present them clearly online.

Question: how do we make content readable without forcing it into fixed pages?

Design and brand

Task: keep the publication recognisable and aligned with the visual identity.

Question: how do we maintain quality as the team publishes more often?

Digital and marketing

Task: publish, distribute and use the insights currently available.

Question: how do we turn a download into a useful online destination?

What communications teams need for online publishing.

Different publication types

Use one platform for magazines, annual reports and white papers within the confirmed product scope.

01

Responsive output

Build for mobile, tablet and desktop rather than one fixed page size.

02

Your own brand

Use the available brand and styling options to create a recognisable publication.

03

Publish without code

Work within the available editor without requiring a technical release for every publication.

04

Repeatable work

Reuse available platform options and earlier decisions.

05

Available insights

Use the available insights to understand how the publication is used.

06

  1. (01)

    Define the goal and audience

    Choose the main question the publication should answer.

  2. (02)

    Structure the content

    Create chapters and sections that are easy to scan and read online.

  3. (03)

    Build in your brand

    Combine text, imagery and the interactive elements currently available.

  4. (04)

    Review content and presentation

    Manage approval within your own process and test relevant screen sizes.

  5. (05)

    Publish and share

    Put the publication online and distribute the link through your channels.

When Greenzeen may fit

Greenzeen may fit when the team creates recurring digital publications, mobile reading matters and more of the process should remain under internal control. The clearest test is to build a representative part of a real publication during the trial.

When another approach may make more sense

A fixed PDF may remain the better choice when downloading, printing or archiving leads. An agency may fit when internal capacity is limited or specialist work leads. Choose based on use and operating model, not format alone.

Compare platform and agency

Frequently asked questions from communications teams

For communications teams

Let your team build the first publication.

Create an account and try Greenzeen free for 14 days.

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