English
NederlandsFor communications teams
Online publishing with more control for your communications team.
Create magazines, annual reports, white papers and other online publications in a format that fits your brand and your reader's screen. Greenzeen gives communications teams an environment for building web publications without code and sharing them online.
- For recurring online publications
- Responsive and on brand
- Build without a developer
One publication connects several roles.
Communications
Task: bring the goal, message, audience and stakeholders together.
Question: how do we keep content, planning and decisions manageable?
Editorial and content
Task: structure long stories and present them clearly online.
Question: how do we make content readable without forcing it into fixed pages?
Design and brand
Task: keep the publication recognisable and aligned with the visual identity.
Question: how do we maintain quality as the team publishes more often?
Digital and marketing
Task: publish, distribute and use the insights currently available.
Question: how do we turn a download into a useful online destination?
What communications teams need for online publishing.
Different publication types
Use one platform for magazines, annual reports and white papers within the confirmed product scope.
01
Responsive output
Build for mobile, tablet and desktop rather than one fixed page size.
02
Your own brand
Use the available brand and styling options to create a recognisable publication.
03
Publish without code
Work within the available editor without requiring a technical release for every publication.
04
Repeatable work
Reuse available platform options and earlier decisions.
05
Available insights
Use the available insights to understand how the publication is used.
06
Answer five questions before choosing a publishing tool.
- (01)
Who is this issue for?
Describe one primary reader and the moment they need the publication. An employee, member and customer will not arrive with the same question.
- (02)
What should that reader understand or do?
Write down the central question and useful next step. These determine which sections are necessary and which only fill space.
- (03)
What content already exists?
Inventory copy, imagery and existing PDFs. Mark what remains current, who owns the rights and what needs rebuilding for screen reading.
- (04)
Who decides at each hand-off?
Name the owners of source content, structure, brand and accessibility checks, and final approval.
- (05)
What would make the test successful?
Choose one representative section. The test works if your team can assemble, check and assess it with your own material under the division of work you actually want.
(A TEST WITH YOUR OWN MATERIAL)
Test the brief before committing to a complete issue.
- (01)
Choose one representative section
Select a chapter combining copy, imagery and navigation. An empty demo tells you less than a real editorial task.
- (02)
Prepare the source material
Bring final copy, usable imagery and permissions together. Assign a feedback owner so the test does not stall on missing input.
- (03)
Explore the build yourself
Use the current 14-day environment to see what your team can assemble with the capabilities available. Check phone and desktop; do not assume an untested feature exists.
- (04)
Bring reviewers into the decision
Ask the content, brand and final decision-makers to assess the same section. Record the difficult hand-offs and where outside help is genuinely needed.
- (05)
Decide on the next issue
Compare the outcome with the five answers in the brief. A good fit means the operating process, not just the screen, works for a following issue.
When Greenzeen may fit
Greenzeen may fit when the team creates recurring digital publications, mobile reading matters and more of the process should remain under internal control. The clearest test is to build a representative part of a real publication during the trial.
When another approach may make more sense
A fixed PDF may remain the better choice when downloading, printing or archiving leads. An agency may fit when internal capacity is limited or specialist work leads. Choose based on use and operating model, not format alone.
Frequently asked questions from communications teams
For communications teams
Greenzeen is used for online magazines, annual reports, white papers and other web publications.
Greenzeen is intended for publishing without code. Content structure, editing and design decisions remain part of the team's work.
Yes, within the current brand and Brand Kit options available in Greenzeen.
Define roles and approval within your own publishing process.
Use the available insights to understand how the publication is used.
You can try Greenzeen free for 14 days.
A publication for your audience
Explore approaches to these publication needs.
PUT THE BRIEF TO WORK
Try a first section with your own team.
Use one reader, one chapter and material you already own to see whether this workflow fits. Do not publish until your own content and rights checks are complete.
Start 14 days free